Blog marketing online is a huge thing. Almost every major site online is based as a blog, or has an active and engaging blog attached to it. So why not you? Why aren’t you using a blog as part of your overall online marketing strategy? This is a pivotal question, because there a lot of people who are using a blog SOLELY as their primary way to make money online. So implementing blog marketing online is something that is absolutely vital to your success.
Now some people view blogs as tools that only the entertainment industry and professional chefs use to interact with fans and followers. But that’s not true. You can use blogs for all kinds of reasons, and some of these reasons are what I’m going to talk about today. Never underestimate the power that a blog has to boost sales, boost readership and engagement, and to build your brand.
Here’s 1 simple reason that people choose to implement blog marketing online:
1) Creating a professional blog is EASIER than a website
With themes, you simply upload it to your WordPress dashboard, and edit it as you see fit. There are TONS of free and paid ones out there. But you can easily download more for free from within your WordPress control panel. With the option of themes, creating a blog is easier than ever. No more do you have to struggle to learn coding or paying people high fees to get a website done. And you don’t even have to deal with website building software either.
Here’s another reason people implement blog marketing online:
2) It’s great for monetization
“Monetization” simply means how you’re going to make money with your blog, site, product, etc. On a blog, there are a lot of ways that you can monetize it. You can host Google AdSense ads on your blog, you can promote affiliate products (or your own products) on your blog, you can promote your affiliate program on your blog, you can create t-shirts and make them for sale on your blog, and you can even charge people to advertise on your blog. It’s really that simple.